Although the smartwatches on the market are very good and revolutionary, the sales of these watches are still growing slowly. It is expected to ship about 1.2 million smart watches this year, which is negligible compared to the estimated 1.5 billion smartphone users worldwide. What could be the reason? Today’s smart watches may not have key components or features that will make it a huge success.
Loo Wee Teck, head of consumer cheap electronics at Euromonitor, said that current smart watches are not a good idea for customers.
So what does a perfect smartwatch do?
Before we saw that this type of portable cheap electronics device was taking off, I compressed it into five components that needed to be processed. These five components are design, functionality and reliability, application, power consumption, battery life, and finally durability. Why do I think this is important? Ok, let’s look one by one.
The design of a smartwatch can be divided into three different parts, the body of the watch, the dial of the watch, and finally the strap.
The first thing people watch is probably the body of the watch. Is it too heavy? The ideal body should be suitable for occasional and formal use. For example, Pebble has a clean and comfortable sporty look that fits well with sportswear, but looks a bit unsuitable when wearing a suit and tie. However, new competitors such as AGENT or Vachen can wear casual wear or formal wear.
The body of the watch must also be reasonable. The size of the dive computer made by Suunto is quite good and difficult to manage. They can be used as regular watches and are available to most divers.
Most men are not interested in big watches, but some women like them. Should there be two sizes of watches? Maybe this is a good solution, after all, we always have the size of men’s and women’s watches. However, adding too much volume to the watch will turn it into a thick wrist that won’t attract anyone. Differences in watch size may mean that more candy can be stacked. Will it be popular, maybe there will be some sensors?
Of course, the body of the watch must match the dial of the watch. The dial of the watch, like the body, must also be able to meet different clothing needs. This is easier because the dial can be changed with the push of a button. This is something that watchmakers or third-party developers should consider. While the body of the watch may have a general design that suits most clothing needs, the surface must conform to a particular theme. A dial with a formal course for more formal occasions, large sports displays for sports needs, must have enough dials to appeal to different users and their needs.
Pebble does this by launching the SDK, which allows external developers to create their own monitoring surfaces. This led to a huge pebble dial library. Vachen took a different approach. They developed their own dials, but they promised to use more than 100 dials when launching Vachen watches.
Last but not least, the strap. As with the other two parts mentioned above, the bracelet must be able to accommodate most bandages and there are two ways to do this. The first method is similar to the design principle of the watch body, so if worn casually or more formally, the strap will look great. Watch Watch bracelets are a good example of this design approach. Its focus on the strap is very elegant and suitable for normal use, but the seams add some level and allow it to be combined with formal clothing.